Wednesday, May 12, 2010

media appreciation #4: the Questions

Questions for #4 media appreciation!

  1. Discuss and review the two BP Oil ads.  Why does BP Oil choose the images/style it does to use in their ads?  What is the target audience(s)?  Which images stick in your mind and why?

  1. In light of the current disaster in the Gulf of Mexico, is BP’s slogan (Beyond Petroleum) and Logo (the flower) appropriate?

  1. Consider responsibility; considering that it was BP’s oil rig that burned in the Gulf of Mexico and the resulting oil spilled would have been BP’s profit, do BP and other oil companies deserve to be ridiculed, made fun of, and/or satirized?  

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